In a groundbreaking transfer, a Premier League membership is about to make historical past by sporting a package designed by its supporters by means of using synthetic intelligence (AI) expertise.
Manchester Metropolis, the reigning Premier League champions, have partnered with sportswear model Puma to launch an modern initiative that can permit followers to create the membership’s official third package for the 2026/27 season.
Utilizing Puma’s AI creator software, followers may have the distinctive alternative to design their dream Manchester Metropolis package by leveraging textual content prompts and customization options. The system additionally contains intuitive sliders to assist followers fine-tune their potential designs.
By way of the facility of AI, we’re delighted to supply followers this particular alternative to be part of Manchester City history and design a package that might in the future be worn by their heroes on the pitch,” mentioned Nuria Tarre, Chief Advertising and Fan Expertise Officer for Metropolis Soccer Group.
The successful fan-designed package might be worn by the Manchester City players throughout the 2026/27 marketing campaign and likewise be made out there for buy in membership shops.
The announcement has generated a mixture of pleasure and trepidation amongst supporters, with some expressing enthusiasm for the modern idea and others involved concerning the potential for suboptimal designs.
This initiative marks a major step ahead within the intersection of sports activities, expertise, and fan engagement, as Manchester Metropolis goals to harness the creativity and fervour of its world supporter base.